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Resume

More than 8 years working as a Digital Designer and more than 5 years working as a Product Designer

Professional profile

  • 8+ years applying design to complex problems, with experience across B2B, B2C and B2B2C products.
  • Hands-on experience throughout the software development lifecycle: discovery, analysis, design, implementation, testing and documentation.
  • Experience with agile software development, Scrum, Kanban and waterfall approaches, and AI tools that support everyday work.
  • Analytical thinking, communication and collaboration, with a willingness to learn, share knowledge and adapt to emerging technologies.

Experience

  1. Jun 2024 — Present

    Product Designer

    Alura

    • Design for B2B, B2C and B2B2C products, from discovery and journey mapping to mind maps and user story analysis.
    • Conduct user interviews and ongoing research into business strategy and usability.
    • Analyse, create, validate and refine wireframes and medium- and high-fidelity prototypes.
  2. Jan 2018 — Present

    Freelance Digital Designer

    Independent clients

    • Mentoring and classes focused on digital design.
    • Creating logos and visual identities.
    • Creating promotional and marketing materials.
    • Designing interfaces for systems, websites and apps.
  3. Jun 2021 — Jun 2024

    Product Designer

    amais educação

    • Work across discovery, journey mapping, mind maps and user story analysis.
    • Conduct user interviews and ongoing research into business strategy and usability.
    • Analyse, create, validate and refine wireframes and medium- and high-fidelity prototypes.
  4. Sep 2022 — Mar 2023

    Product Owner

    amais educação

    • Lead the development team for agenda+, a digital platform focused on efficient, secure communication between educational institutions and families.
  5. Aug 2020 — May 2021

    Administrative Analyst

    Lyon Engenharia

    • Create digital and strategic graphic materials with Vale S.A.'s Open Innovation team.
    • Organise the Open Innovation Forum, a project dedicated to exchanging knowledge within the innovation market.
  6. Mar 2019 — Aug 2020

    Visual Designer · Internship

    Vale S.A. · Industrial IT and Innovation

    • Work on systems development and promotional materials for internal products and stakeholders, including unit directors.
    • Create charts, communication materials, presentations, visual identities, mockups, newsletters, e-books, logos and other media content.
    • Develop knowledge of the mining production chain and project coordination.
  7. Apr 2018 — Feb 2019

    Social Media · Internship

    Núcleo Villa-Lobos de Educação Musical Ltda.

    • Create graphic materials, direct marketing, and print and digital media.
    • Curate the website, manage social media and provide technical support for company computers.

Education

  1. Apr 2022 — May 2023

    Postgraduate qualification

    UX Design and Agility

    PUC Minas · Pontifícia Universidade Católica de Minas Gerais

  2. Feb 2018 — Dec 2020

    Bachelor's degree

    Design

    UniBH · Centro Universitário de Belo Horizonte

  3. Jul 2015 — Dec 2016

    Technical qualification

    Information Technology

    Utramig

Languages

  • Portuguese

    Native, mother tongue

  • English

    Fluent in reading, speaking and writing

  • Spanish

    Basic reading, speaking and writing

Skills

  • Service and product design
  • Usability testing
  • Design systems
  • Opportunity identification
  • Digital product design
  • Self-management
  • Team leadership
  • Information architecture
  • Project management

Tools

Interfaces and prototyping
Adobe XD · Figma · Framer
Graphic design
Adobe Photoshop · Adobe Illustrator
AI
ChatGPT · Gemini · Lovable · Codex · Claude
Collaboration and management
Figma MCP · FigJam · Miro · Mural · JIRA · ClickUp
Illustrated 3D avatar of Alice Braz

Contact

Let's get in touch

Available for new opportunities, collaborations and projects in Product Design, branding, social media and strategy. If you have an idea or a challenge in mind, let's talk!